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Research News: Press Releases and AltaTerra in the News

Briefing to Highlight Role of Management Metrics & Incentives in Improving Building Energy Efficienc

Tuesday, March 13, 2012   (0 Comments)
Posted by: Eric Paul
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PALO ALTO, California, February 28, 2012- On Tuesday, March 20 at 11:00 a.m Pacific / 2:00 p.m. Eastern, George Denise of Cushman & Wakefield at Adobe Systems will join AltaTerra Research to discuss how key performance measures, monitoring, and incentive structures have helped Adobe achieve an ENERGY STAR rating of 100 and save $4.4 million annually at their two million sq. ft. headquarters complex. The online briefing, "Leading Practices for Building Energy Efficiency: Metrics, Monitoring & Incentive Structures,” will also feature Michael Zatz of ENERGY STAR discussing the foundational role of the program and the growing importance of energy ratings in state and local disclosure programs.

Building energy efficiency has become a priority for many large organizations, representing an excellent way to improve both financial and environmental performance. Yet an effective program for improving efficiency requires a detailed understanding of how and where energy is used, and relative measures of energy performance.

"Energy use baselines and benchmarks are critical first steps. And key to on-going success are effective management metrics, monitoring processes, and incentive structures – that work for the parties involved – owner, manager, and tenant,” said Don Bray, President of AltaTerra. "Successful commercial practitioners are utilizing multiple metrics, ranging from simple intensity measures to those based on sophisticated energy monitoring and trend analyses."

In this 90-minute, interactive briefing, two leading building energy efficiency experts will discuss the important role effective management metrics, monitoring processes, and incentive structures play in improving building energy efficiency and reducing energy costs.

George Denise of Cushman & Wakefield at Adobe Systems will present on the comprehensive energy efficiency program at Adobe, and discuss how new facility performance metrics can be incorporated into existing facility management processes. He will describe a set of 14 key management measures and data monitoring processes that have helped Adobe become a recognized leader in building energy efficiency.

Michael Zatz of ENERGY STAR will discuss the foundational role of the US EPA's ENERGY STAR program in advancing energy efficiency in buildings. He will describe adoption and certification trends for ENERGY STAR in commercial buildings, significant development plans for the ENERGY STAR Portfolio Manager™ platform, and the role of Energy Star ratings in emerging state and local disclosure requirements. He will also offer his perspective on potential future developments related to water metrics and benchmarking.

Further information and registration are available online at

A limited number of press passes are available. Press pass requests may be submitted at

About AltaTerra Research
AltaTerra Research is an independent market research and education firm focused on high-value solutions for resource efficiency, clean energy, and sustainable business. We help forward-looking organizations leverage the latest marketplace developments, to achieve real operational savings and capitalize on new growth opportunities. More information is available

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