Green Innovation: Life Cycle Analysis--Presentation Slides and Recording
you miss AltaTerra's July 15th web conference, "Green Innovation: The Growing Role of Life Cycle Analysis in Shaping Product Strategy"?
purchase of this product, you will receive
the presentation slides in PDF format, as well as
online access to
recording of the live event. Information for
the recording will be immediately available for
download upon completion of your purchase. A link to download the
presentation slides is included at the end of the recording.
As environmental concerns increase,
companies are looking beyond their internal operations to improve the
environmental profile of their products—from their origins in raw inputs
through their lifetimes in use by customers. Nowhere is this more
essential than for companies in the business of selling ‘green’
products. Understanding and mitigating life cycle impacts is critical
for risk mitigation, and as an opportunity for competitive
In this online conference recording, two
leading practitioners present strategies and methods to trace a
product’s environmental effects across its life cycle and how to use the
resulting information to focus product development and marketing
Don Bray, President of AltaTerra
Research, moderates the session and provides an introduction to life cycle analysis (LCA) in shaping product strategy, including: an overview and definition of LCA, value of LCA, origins of LCA, phases of analysis, and basic methods.
Reich-Weiser, PhD, deepens the discussion of LCA methodologies and reviews a case study of a solar concentrator company.
Focusing on LCA in the dynamic field of
solar electric systems, Vasilis Fthenakis, PhD, examines the latest
life cycle insights and modeling processes for solar electric products,
including single-crystal silicon, multicrystalline silicon, ribbon
silicon, and thin-film solar cells.
- What is environmental product life cycle assessment? How does it
- What is the business value of green product LCA? What kinds of
business advantage does it create?
- What are the challenges in conducting and implementing the
findings of environmental product LCA?
- Where has environmental LCA been implemented and what have the
- What is next for the state of the art in LCA software,
practices and business advantage?
Who will benefit from this
- Life cycle analysis software
- Life cycle assessments
- Product and process LCA
- LCA status
- Life cycle assessment methodology
- Sustainability LCA
- Cleantech and clean energy professionals and consultants
- Corporate affairs, environmental affairs regulatory and PR
- Environmental organization directors and staff members
- Environmental, Health and Safety (EHS) executives
- Procurement and purchasing directors
- R&D and technical executives
- Sustainability and CSR executives
Comments from participants
"Good presentations all."
- "It was beneficial to understand the different methodologies
- "Very useful info."
Reich-Weiser is an expert on
business appropriate life cycle assessment methodologies and Director of
Climate Services at Climate Earth, Inc. Ms. Reich-Weiser is a
mechanical engineer who holds a doctorate from UC Berkeley, where she
was a member of the Laboratory for Manufacturing and Sustainability. Her
specialty is supply chain decision- making to reduce greenhouse gas
emissions. Corinne has published extensively in her specialty, including
Greenhouse Gas Return on Investment: A
New Metric for Energy Technology; Supply Chain Optimization and
Planning for the Environment (SCOPE) Tool; and Greenhouse Gas Calculator
for Consumer Goods: A Case Study of the VW Golf.
Vasilis Fthenakis is founder and
director of Columbia’s Center for Life Cycle Analysis (CLCA). Research
by Professor Fthenakis at CLCA and at Brookhaven National Laboratories,
where he has led the National PV Environmental Research Center since
1982, is analyzing various photovoltaic technologies to show which are
most environmentally friendly over their lifetimes. He and his team have
developed environmental models based on information from more than a
dozen major solar companies making single-crystal silicon,
multicrystalline silicon, ribbon silicon, and thin-film solar cells, all
of which have different efficiencies in converting sunlight into
electricity. Professor Fthenakis is author of numerous publications,
including a lead article in Scientific
American on the potential for a massive contribution of solar
power to energy supplies. His research has been covered in The New York Times, IEEE Spectrum, Spiegeland and other European press.
Bray is co-founder and President of AltaTerra Research. He has
led a broad range of market research and consulting engagements in
corporate sustainability, green IT, carbon management and renewable
energy systems. Don is a frequent author, speaker, and discussion
moderator on emerging solutions for energy efficiency and corporate
sustainability. Prior to AltaTerra, he served as a managing partner for
Accenture. Don is actively involved in energy and environment related
initiatives with the Silicon Valley Leadership Group, a major nonprofit
trade organization, and SolarTech, an industry consortium focused on
streamlining implementation and reducing costs in the solar value chain.
He earned his Masters in Engineering Management from Stanford
University, and a Bachelor’s Degree in Civil and Environmental
Engineering from the University of California at Davis.
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About AltaTerra Research Web Conferences
AltaTerra Research is an independent research and
consulting firm, focused on sustainable business and the commercial
marketplace for clean technology solutions. AltaTerra web conferences
offer executive-level education in an interactive format, with online
slides presentations by qualified experts, followed by an open forum for
questions and discussion. They provide a vehicle for communication
between attendees, speakers and analysts, cultivate discussion about
published research, and provide catalysts for further research. There is
a web conference fee, which varies by event. Discounts are available
for AltaTerra Research Network registered members, and during early
Keywords: Cradle-to-cradle, LCA analysis,
LCA environmental, LCA life cycle, LCA life cycle assessment, LCA
status, LCA sustainability, Life cycle analysis software, Life cycle
assessment, Life cycle assessment methodology, Life cycle assessment
software, Life cycle assessments, Life cycle energy analysis, Life cycle
impact assessment, Life cycle inventory, Product LCA